13. Do you get frequent comments on your blog?

Here we find one of the main differences between a conventional website and blog: the blog allows a great interactivity. If the blog does not support comments, I call him “flog” the fake blog, because it breaks its essence feed back between the author and his readers.

In the same way that it is very wise to comment on other blogs, -a interesting answer to be one to one- comments we receive on our blog. If lack of time is a fact, You can answer once all comments. A master of this technique is J.A. Duran Lleida, one of the most active and interactive politicians in what refers to Blog.

If you get a few comments on your blog, three tips:

1. Create headlines relevant and provocative. Do not be afraid of long titles. A flat and short headline goes unnoticed on the net.
2. Communicate your new post and Twitter, LinkedIn, Facebook, YouTube… or anywhere you have an account 2.0.
3. Leaves open questions. There is nothing more provocative than leave a question in the air.

And you, Do you frequently receive comments?

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About me Guillem Recolons

Convinced that everything leaves a mark, I help companies to better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (internal brand ambassadors programs).

Partner at Integra Personal Branding and Soymimarca, I also collaborate with Ponte en Valor, Brandergizers, MoreThanLaw, Noema Consulting, AdQualis Human Results and Quifer Consultores.

As lecturer, participated in the Graduate Social Media of UPF and UVic, in various programs at IESE and ISDI, among other. Advertising man, Master en Marketing. Grade student of Humanities.

My DNA comes from advertising 20 years in agencies: BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.

Want to see my TEDx talk?

Visit my site

• Edelman Trust 2020: Trust is built on ethics and competence - 15 February, 2020
• Personal Brand Diagnostics 1: External feedback - 9 February, 2020
• Why you need to manage your personal brand - 2 February, 2020

See all my publications