There are many elements that make up a personal brand. Of course, training is a very important one, that lays the foundation for what we will later be. But once we enter the job market, What sets us apart from others?… Authenticity? Constant restlessness? Warrior spirit?
Let's imagine that yes, that you are a person “Authentic” en tu área. ¿Lo has comunicado? No? Entonces no tienes marca personal. La comunicación es esencial para configurar tu marca personal. It makes sense. Si yo no sé que tu eres un abogado “Authentic”, How am I going to hire you?…
Necesitas dar una exposition a tus elementos diferenciales, y eso lo puedes conseguir dando clases, atendiendo a reuniones de sector, organizando workshops, gestionando un Blog, gestionando una cuenta de Twitter, escribiendo regularmente en alguna revista sectorial, y de muchas maneras más.
Una vez hayas conseguido esta exposición, lograrás configurar una figura de tres partes
- Lo que la gente piensa de ti
- Lo que no quieres que la gente piense de ti
- Lo que quieres que la gente piense de ti
At the intersection of the three parts will be your personal brand.
Convinced that everything leaves a mark, I help companies better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (programs of branded internal ambassadors).
Socio of Soymimarca's Integra Personal Branding, Brand Directory of Omnia Branding, I also collaborate with Ponte en Valor, Brandergizers, MoreThanLaw, Noema Consulting and Quifer Consultores.
I participate in various programs at IESE, ISDI and EAE, among others. Collegiate advertising, Master in Marketing. Humanities Degree Student.
My advertising DNA comes from 20 years in agencies: Time/BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.
Basic information on data protection
Responsible » Guillem Recolons Argenter
Purpose » Management of doubts and customer services
Legitimation » Consent of the interested party
Rights » You have the right to access, rectify and delete data, as well as other rights, as explained in the additional information
Additional information » You can consult additional and detailed information on Personal Data Protection on my website guillemrecolons.com