Si alguna cosa buena tiene laCrisis es que fuerza la necesidad deChange. Not for nothing, the Greek word crisis means change. It's hard, unless you work in the public administration, that in recent years or months there hasn't been a change in your employment situation.
En estos momentos es cuando es más importanteReinventing uno mismo. Something like a deconstrucciónde Ferran Adrià, pero de tus propias ideas y proyectos. Si lo que has hecho durante años ya no “vende”, necesitas urgentemente modificar la perspectiva. Introducir nuevos elementos, evolucionar. The Web 2.0ha abierto muchos nuevos horizontes. Se puede trabajar online mejor que nunca. Los hábitos de ver televisión cambian, y aumentan las horas al frente del ordenador y de internet.
¿Alguién imagina que el personal branding pudiera ser igual de rápido y efectivo sin la red?
Finalmente un consejo. Si hace tiempo que no intentas crear algo nuevo, vamos mal. Los cambios vienen de procesos creativos. Dedica unas horas al día a pensar en algo nuevo. Si necesitas ayuda, te aconsejo un viejo manual “A technique for producing ideas” of the James Webb Young. Tiene años pero funciona.
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Convinced that everything leaves a mark, I help companies better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (programs of branded internal ambassadors).
Soymimarca Partner, Integrates Personal Branding and The Human Branding, I also collaborate with Ponte en Valor, Brandergizers, MoreThanLaw, Noema Consulting, AdQualis and QUIFER Consultants.
I participate in various programs at IESE, ISDI and EAE, UPF's Social Media Graduate and UVIC, among others. Collegiate advertising, Master in Marketing. Humanities Degree Student.
My advertising DNA comes from 20 years in agencies: Time/BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.
Basic information on data protection
Responsible » Guillem Recolons Argenter
Purpose » Management of doubts and customer services
Legitimation » Consent of the interested party
Rights » You have the right to access, rectify and delete data, as well as other rights, as explained in the additional information
Additional information » You can consult additional and detailed information on Personal Data Protection on my website guillemrecolons.com