Revisiting storytelling: Deaf violinist against the world

I get through this video a friend I want to share as a great example of storytelling. The truth is that the TV audiences dispersion these new formats facilitates short film, more interesting, and with only token presence of the brand. In this case, the proposal is Pantene, and it is worth investing the 4 minute-long history of this deaf girl who insists at all costs fiddling. The canon of Pachebel revives hand strength of this headstrong girl. The final claim, sparkly, as it could not be otherwise (the signature Pantene). Health:

[youtube= = Um9KsrH377A&hl = en_US&fs=1&]

About me Guillem Recolons

Convinced that everything leaves a mark, I help companies to better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (internal brand ambassadors programs).

Partner at Integra Personal Branding and Soymimarca, I also collaborate with Ponte en Valor, Brandergizers, MoreThanLaw, Noema Consulting, AdQualis Human Results and Quifer Consultores.

As lecturer, participated in the Graduate Social Media of UPF and UVic, in various programs at IESE and ISDI, among other. Advertising man, Master en Marketing. Grade student of Humanities.

My DNA comes from advertising 20 years in agencies: BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.

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