“Can”, a challenge to logical thinking

My friend Enric Climent, photographer and supplier of emotions via e-mail, sent me this video that shows a real challenge to reason

This story is an Australian father performed every year the Ironman Australia, and his biggest dream was to compete alongside his son that test, which – and unfortunately he was born with cerebral palsy. The Australian never saw his son's situation as an obstacle and trained very hard – along with his son – for several years until it came time. The Australian about 60 years old she enrolled her son and himself at Ironman Australia. This is a test for large people ... really people with a winning mentality, copy, and really strong convictions, and finish an Ironman is out of this world. The test consists of three parts beginning almost always at dawn:

1.- Swim in the ocean, or a stretch of lake 4 kms (the cold morning).

2.- Swim out and take the bike path and go a journey of 180kms uninterrupted, with ups and downs heavy.

3.- Ending the bike path, the test ends with a marathon of 42.5 kms, which is an extremely exhausting both physically but primarily mental test. The world champions do in 8 hours 15 minutes about.

One of the many competing – Mexican – He ended last weekend his first Ironman Australia with a time of 12 hours 8 uninterrupted minutes. the Australian – history – it ended in an incredible but true almost time 17 hours, where highways, circuits, etc. They are closed for the transit of locals and continue life as any other day, but in this case, seeing the test and who was running, This is left closed until completely finished, to the extent that it was night! So beautiful and amazing this person – and that make such events – It is that people are mentally stronger physically. He managed to finish with his son, and it really is motivating and strong. I wanted to share this great gift, because it really is a video that impacts, much push and it can not cause indifference.

The video is called 'CAN‘ (may l)….

[youtube=https://www.youtube.com/watch?v = 8gm7XwtIJdM&hl = en]

About me Guillem Recolons

Convinced that everything leaves a mark, I help companies to better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (internal brand ambassadors programs).

Partner at Integra Personal Branding and Soymimarca, I also collaborate with Ponte en Valor, Brandergizers, MoreThanLaw, Noema Consulting, AdQualis Human Results and Quifer Consultores.

As lecturer, participated in the Graduate Social Media of UPF and UVic, in various programs at IESE and ISDI, among other. Advertising man, Master en Marketing. Grade student of Humanities.

My DNA comes from advertising 20 years in agencies: BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.

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