William Brander Recolons Staff

Is there a border between personal and professional Internet?

Where is the boundary between personal and professional networks? Did you correctly manage our information? Here you have an article of journalist Alba Casilda released 25 September 2015 on Expansion and 27 on The world under the title Do you know how to separate your personal life from professional networks? And in what Andrés Pérez Ortega and I participated.

Do you know how to separate your personal life from professional networks?

Separate your personal life from professional networks is critical to your posts do not affect your career. Sometimes a picture or a simple comment can condition your career.

Authenticity and transparency.

They are two of the most powerful social networking features that offer users. Knowing about the lives of others is the great attraction. However, You should be aware that the rest can also access your day. Do you control what you get on the Net or you are someone who tells all? Do you know where you line not to transfer to your posts do not affect your career?

Each profile is a world, but a simple comment or photograph can condition a job offer, so you must determine with whom you share your stuff. The truth is that networks tend to pigeonhole people and topics such as politics, religion or sport are some of the most delicate. There is no rule that says you can make public. Is the common sense must prevail. Because, You have to know what content can affect your career.

According to a survey by CareerBuilder, one of the most used portals US jobs, a 46% of entrepreneurs he has ever rejected candidates after their images found on the Internet they considered inappropriate. But not enough to be wise with the photos that you have when you leave party. Information about alcohol and drugs or bad experiences with former colleagues or former companies are the two main reasons that make some companies decide to do without some of their future employees.

The attitude you have in the networks also becomes very important. “Companies are much set in interactions, They want to know who talked, what issues, the value of our conversations and the degree of acceptance or rejection involving. Normally, not analyzed at a particular time, but over long periods of a week or two”, Explain Guillem Recolons, partner Soymimarca.

Information Control

The main risk is that the network is very easy to lose control of information. “Once you throw a phrase or share content staying at the expense of someone's interpretation, even if you do not know. Thus, You have a picture of you based on the data you send”, assures Andrés Pérez Ortega, personal strategy consultant.

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About me Guillem Recolons

Convinced that everything leaves a mark, I help companies to better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (internal brand ambassadors programs).

Partner at Integra Personal Branding and Soymimarca, I also collaborate with Ponte en Valor, Brandergizers,, MoreThanLaw, Noema Consulting, AdQualis and QUIFER Consultants.

As lecturer, participated in the Graduate Social Media of UPF and UVic, in various programs in ISDI, speaker at the IESE EMBA, among other. Advertising man, Master en Marketing. Grade student of Humanities.

My DNA comes from advertising 20 years in agencies: BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.

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