#lateraltwits 12 Twitter as a platform for real-time interviews and debates

Continuamos la serie dedicada a Twitter, today seeing Twitter as a platform for real-time interviews and discussions, a little-known Twitter feature but very practical.

The past 18 October I had the honor of attending as a witness to the first “Twittervista” Twitter's real-time, an interview between 5 candidatos electorales que tuvo lugar en Catalunya. Dado que el ancho de banda de nuestro país es lamentablemente lento, una empresa tecnológica creó un software específico para que los twitteros pudieran registrarse antes de emitir sus preguntas a los cantidatos. Aunque falló ligeramente la velocidad de respuesta, tengo quye decir que la experiencia fue interesante.

Se utilizaron diversos hashtags para poder seguir mejor la entrevista, entre ellos #Stic y #e10. In this Page podéis ver el movimiento que hubo en Twitter durante la entrevista.

¿Qué hay de nuevo en esto? Muy sencillo, por primera vez el público ha podido emitir preguntas directas a candidatos políticos. Cualquiera con una cuenta en Twitter, no se trata de público pre-seleccionado. Yo lo llamaría democracia 2.0.

Of course, además de entrevistas políticas se pueden hacer de otros temas. ¿Os imaginas a Cristiano Ronaldo o a Iniesta contestando en vivo preguntas de miles de twiteros?

Related posts: In the series "LateralTwits" we have already talked about Twitter as a means of communication, Twitter as a platform for dialogue, Twitter as a means of information , Twitter as a means of contact, Twitter as a public forum, Twitter as a means of reporting, Twitter as an open social network And Twitter as a social SMS, Twitter as a personal brand tool, Twitter as a work tool And Twitter as a public opinion thermometer

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About me Guillem Recolons

Convinced that everything leaves a mark, I help companies better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (programs of branded internal ambassadors).

Soymimarca Partner, Integrates Personal Branding and The Human Branding, I also collaborate with Ponte en Valor, Brandergizers, MoreThanLaw, Noema Consulting, AdQualis and QUIFER Consultants.

I participate in various programs at IESE, ISDI and EAE, UPF's Social Media Graduate and UVIC, among others. Collegiate advertising, Master in Marketing. Humanities Degree Student.

My advertising DNA comes from 20 years in agencies: Time/BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.

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