why not / web guillemrecolons.com

Some advantages of changing Why? for Why not?

That's it, Why not? If you read me you know that I am not much given to motivational speeches. In my opinion, the words "quality", "Democracy" and "passion" have been used so much they mean the opposite, and they area often used in absence of the concept. Although my profile is more emotional than rational, clearly I work to live and that two plus two equals four.

For some time now I have been thinking about when we became adults. As children, we love to constantly ask Why? Curiosity is the emotional DNA of childhood, and it allows us to know more than we would know if we were silent.

We never stop asking Why? but the difference is that as adults we move from curiosity to questioning. The adult version of Why? is too often a barrier before taking a step forward: Why should I do this or that? This phrase, seemingly innocent, it's often the origin of failure.

If you have little time, I invite you to see the video summary of this article in a minute:

Why not?

I think that this Why not? it's equivalent to Why? of childhood applied in adults. It is a question that wants to overcome barriers, fears, and limiting beliefs. When someone proposes something that your rational side refuses to accept, let your other side act, the wild, creative side, and make this powerful question emerge: Why not?

Pros and cons

If you just ask Why?, you close the door on the possibilities. Instead Why not? you create a double denial, that is, you are on the positive path to seriously consider taking action and accepting challenge. Of course, you are open to considering pros and cons.

Reading biographies, I always come to the conclusion that people who have gone far have used Why not? more often than the rest of the world. If you take a look at one of the best biographical compilations of success and leadership, the duo "Aprendiendo de los Mejores" from Francisco Alcaide, you'll confirm that Why not? It is a common denominator of progress.

Tony Robbins asks why

Writer and lecturer Anthony Robbins (by the way, 2th example of "Aprendiendo de los Mejores" after Amancio Ortega) is considered the best mentor in personal development. I'm not going to reveal the reasons that led Francisco Alcaide to include it in his book, that would be spoiler.

However, there is one point in Robbins' personal story that fascinates me: He is able to explain his purpose and value proposition in just five words requiring two seconds: I’m the why guy (Soy el chico del Por qué). That's his "raison d'être"..

Have a look at the first few seconds of his TED to see how he presents himself::

And precisely the answer you get from his clients, mentees, coachees or those who listen to him is invariable: Why not?

It is an absolutely exceptional case. He wants to know your motivations so that you can ask yourself the question: Why couldn't I do this or that? Why not?

Why as a purpose

Many have referred before to the why as a purpose. From Nietzsche to Simon Sinek, to Viktor Frankl, the Why? question has helped us solve a complex puzzle: that of our reason for being.

When I wear hippie hat, I believe that few 21st century businesses and people will survive the absence of purpose. Although there are tools to find it, such as the Ikigai, we have not been educated to find an answer to such a complex question.

Why not, seen as an accelerator of purpose and action plan

A way that seems to me more opportune and simple to accelerate the answer to such an existential question is to break the negation: A simple Why? just deny, and break, while the Why not? facilitates, makes possible, makes flow.

Our purpose is also our vision, our contribution to improving the world, our dream, our legacy. So is it not true that all dreams break down barriers? Aren't dreams Why not?

Try it. Discover your purpose. And to accomplish it, repeat this same question at each stage of the journey, in your action plan.

Do you want some inspiration? Bill Gates and Paul Allen wondered in 1975 why not use their software to empower people. And not happy with it, they wondered why there couldn't be a computer in every house and on every office desk. Do you see now the power of this question? It's your turn. Have a nice week.

Why not Image by Comic Sans on Shutterstock.com

Well, so why don't you subscribe? 😉

Sorry about the pun. Last week in the post Brand ambassadors: the secret of trust, I announced a gift of a free ebook on the same topic employee advocacy programs to all subscribers. As the offer is limited, I encourage you to take action.

ebook brand ambassadors

I subscribe to this blog and after confirming the subscription via email I will immediately receive the free download of the ebook "Employee Advocacy: The Power of in-House Brand Ambassadors" (in Spanish).”.

 

Subscriptions button blog guillem

About me Guillem Recolons

Convinced that everything leaves a mark, I help companies to better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (internal brand ambassadors programs).

Partner at Integra Personal Branding and Soymimarca, I also collaborate with Ponte en Valor, Brandergizers,, MoreThanLaw, Noema Consulting, AdQualis and QUIFER Consultants.

As lecturer, participated in the Graduate Social Media of UPF and UVic, in various programs in ISDI, speaker at the IESE EMBA, among other. Advertising man, Master en Marketing. Grade student of Humanities.

My DNA comes from advertising 20 years in agencies: BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.

Want to see my TEDx talk?

Visit my site
See all my publications
1 reply
  1. Diego Serrano Pérez
    Diego Serrano Pérez says:

    Very interesting proposal. Ask why? It makes us look for reasons in the past, Why not? It makes us focus on the future.
    But we can go further and ask What? Having defined our goals is the best lever to achieve what we set.
    a greeting.

    Reply

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *

  I agree with the Privacy Policy

Basic information on data protection

Head "William Recolons Argenter

Purpose »Management doubts and customer services

Legitimization "interested Consent

Rights "You have the right to access, correct and delete data, and other rights, as explained in the additional information

Additional information »You can see additional and detailed information on Personal Data Protection on my website guillemrecolons.com