There are many elements that make up a personal brand. Of course, training is one very important, It is laying the foundations of what later we will. But once we entered the labor market, What distinguishes us from others?… Authenticity? ¿Constant Restlessness? Warrior spirit?
Imagine yes, you're a person “real” in your area. Did you get connected? ¿No? Then you have no personal brand. Communication is essential to set up your personal brand. Makes sense. I do not know if you're a lawyer “authentic”, How can I hire you?…
You need to give a exposition your differential elements, and that you can get teaching, attending meetings sector, organizing workshops, managing a blog, managing account Twitter, writing regularly in some sectoral magazine, and in many ways more.
Once you've gotten this exhibition, You will achieve a figure set of three parts
- What people think of you
- I do not want people to think of you
- You want people to think of you
At the intersection of the three parties will find your personal brand.