Subtitle: And it only cost 5 €!!
Sub-Subtitle: Based on a true story
Imagine your life's dream is to find work as a copywriter in one of the 5 best agencies in the country. Imagine also, you're broke and you can not spend more than 4 or 5 € to get your azaña.
I would say the same if your goal is to get into one of the best law firms, economists, engineers. I would say the same if you want to find a good place schoolmaster, commercial manager or whatever you want.
It is easier than it seems to be. You enter Google, are looking Google Adwords and buy some keywords. If you want to buy "adman" will cost a paste. And we only have 4 5 €. Adwords formula is not closed price, if not you pay for auction. If no one wants what you want, will cost 0,15 by clicking, really cheap. But if you want to buy general words like "creative side”, Be prepared to pay a pretty penny.
In our history, what we do is Buy the names of the best creative advertising the country. Why?
Because when searching your name on Google you will find our ad: "Hello Creative Director XXXX, Googlearte yourself is fun. Hire me as a creative in your company, as well. Giving me a call. You are late."
Well, this little story is true, and it ended well. Our friend, whose real name is Alec Brownstein He managed to enter as a senior editor at Young & Rubicam. the contrato Scott Vitrone, a creative director who was amazed Alec's ability to attract attention.
I thank my good friend and companion Linda Reichard by publishing it in its LinkedIn. The story published last 18 May the online newspaper "The Globe and Mail”, and here is the link to see the full story, including an interview with the protagonists.