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Fcb

“I'm discovering the need for a weekly crisis”

5 October, 2013 by Guillem Recolons

One of the key requirements for a story to connect is that there is conflict, ongoing crisis. FCBarcelona and football in general are no exception

Categories Storytelling Tags Antonio Nuñez, conflict, Crisis, the ROI of emotional communication, Fcb, Football, Stories, Story, Storytelling, Tata Martino Leave a comment

#lateraltwits 04 Twitter as a means of contact

29 December, 2010 by Guillem Recolons

We've already talked about Twitter as a means of communication, Twitter as a dialogue platform and Twitter as a means of information. Today we will focus on Twitter as a means of contact. It's a pretty unknown twitter utility, But there it is. Imagine, for a moment, we want to get in touch with Andrés Iniesta. In principle, looks like something … Read more

Categories Personal branding, Twitter Tags Andres Iniesta, Facebook, Fcb, Side, LateralBrands, lateraltwits, Linkedin, Spanish national team, soymimarca, Twitter, Twitter as a means of communication, Twitter as a means of contact, Twitter as a means of information, Twitter as a platform for dialogue, Twitter is an open network 1 Comment

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