From influencers to influencers (substantial change)

From influencers to influencers (substantial change)

Influencers or influencers? This is the third of the trends I scored a few days ago in the post Trends 2020 in Personal Branding. The first, already developed, is the drive of social awareness and personal branding. And the second, When facts are imposed on the sayings. Of course, the word influencers is … Read more

facts are imposed on the sayings

When facts are imposed on the sayings (good personal brand)

Let's be clear, do you think, Today for today, facts are imposed on the sayings? Me neither. This is the second trend I scored a few days ago in the Post Trends 2020 in Personal Branding. The first, already developed, is the drive of social awareness and personal branding. If you're short on time, … Read more

Personal Branding and Linkedin, Key

Personal Branding and LinkedIn: facts for each other

This week I have been present at three events where Personal Branding and LinkedIn have been the protagonists. The personal brand course at Ferrovial, with six years of travel. There the attendees valued the importance of this network for active professionals. In Vassis Conseil I had the opportunity to hold a talk about … Read more

Is hiding information good for the personal brand?

Is it good to hide information to boost your personal brand?

Humanity never ceases to amaze me: Now it turns out that to find work you need to hide relevant information in your digital profiles (and also in analogue). If you're short on time, I invite you to see this one-minute summary: Hiding academic information, la última moda No sé desde qué país lees este artículo, pero en EspañaRead more

vulnerability and personal branding / guillem recolons

Leadership, vulnerability and personal branding

    La vulnerabilidad es humana, and it makes a powerful difference to us in the face of robots (at least for now). Hace unos días pude leer un fantástico texto publicado en Fast Company por Chris Litster, CEO of Buildium, a platform to help property managers streamline their businesses. No voy aRead more

Political PRDS, Religion, Sports, sex and personal brand

Policy, Religion, Sports, Sex: PRDS and #MarcaPersonal

    I've been reflecting on whether politics unites us or separates us for a while, if religion unites us or separates us, and the same with sports and sex, the group I named PRDS. What do you think? Do we get joined by prDS aspects or do we separate? And what will that have to do with … Read more

writing reinforces our personal brand

Our way of writing reinforces (or destroys) our personal brand

I was reading on Dan Schawbel's blog a while ago that all our emails, messages and other writings become key elements to strengthen our personal brand. I would add that these elements can also damage our personal brand. We never know who will end them by reading, so you better make sure we go for … Read more

searching for your name on Google

Now, someone somewhere is looking for your name on Google

Yes, Right now, while you read this, someone somewhere is typing and looking for your name on Google Like it or not, your whole life goes at the speed of light ahead of that person who's looking for your name on Google to find out information about you. That information can help you take … Read more

10 advantages of offline networking

Ten advantages of offline networking

Offline Networking What is? Offline networking is the management of lifelong contacts. It's taking off from the computer screen, leave home or office to attend events, read books, watch movies or give talks, among many other things. Maybe this might seem boring or politically incorrect to you in the middle of an era. … Read more