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Conference: Do you find it useful to have a professional personal brand?

Next Monday 24 in the afternoon, at 18pm, at the headquarters of the College of Industrial Engineers of Catalonia, there will be a conference / debate SOYMIMARCA in which it is intended to explain the importance and the need for professionals (not only industrial engineers) manage their own brand.

The meeting is free attendance, but places are limited.
to register:

It is important that both professionals and companies are aware that a person who manages your personal brand, It is a professional commitment, initiative, responsibility, aware of its value and its powers.

speakers:

approx: 1h30. You are all invited.

Col·College of Engineering / Via Laietana 39 / Barcelona

What is personal branding?, What is it for?

It seems interesting to repost this article montse Taboada, personal branding coach de soymimarca. In it we find the essence of personal branding.

According Wikipedia, Personal Brand (in English Personal Branding) It is a concept of personal development consisting consider oneself as a brand, that as trademarks, It must be made, transmitted and protected, a spirit of differentiate and achieve greater success in social and professional relationships. Personal brand pursues the impression made durable and suggest the benefit of the relationship between the trademark holder and the observer.

In the times, create one your personal brand It is more than necessary, It is hardly win an asset that can be assessed.

Like the great trademarks, those who want to be known and respected for our work, we need a clear strategy to develop and position our brand. Who does not know Bill Gates, asked, Michael Dell, Porter,... they are all great brands ... The concept of personal branding does not try to convert people into material objects, but on the contraty, is that the person is not listed as a curriculum vitae, Like other, but the person is seen as different and able to make its unique value and unrepeatable.

Unlike other approaches to professional improvement techniques that tend to improve personal characteristics, This approach tends personal brand personal promotion through the perception that others have one.

Came the day: Presented today SOYMIMARCA, a generator of personal brands

We are announcing that we were coming from this blog, from Twitter, Linkedin, Facebook… has arrived.

Today is presented soymimarca, an ambitious project that aims to become a benchmark in operational creation of personal brands.

The project, promovido by Jordi Collell and William Bone, who Recolons escribe-, It is aimed at both businesses and individuals, and among its differential tools we are combining coaching with other tools of personal brand visibility.

Deis is best to look at the web, www.soymimarca.com, but here we insert your welcome video.