ThePowerMBA Online Reputation Crisis

Reputation crisis in sight: It's not MBA all that glitters

This week I'm dealing with a misresolved online reputation case by a brand that soon went from nowhere to sell more than 12 millions of euros in online training with a successful product... but an equivocal marketing. If you're short on time, I invite you to watch this video summary of … Read more

Digital identity by name _ Web Guillem Recolons

Personal brand diagnosis 6: Digital identity by name

In the 5 previous chapters have focused on perceived identity (external feedback) and in its own (self-diagnosis tests). Now we're entering digital identity. Here we see digital identity by name in search engines, and soon we'll do it for social media and keywords. If you're short on time, I invite you to … Read more

searching for your name on Google

Now, someone somewhere is looking for your name on Google

Yes, Right now, while you read this, someone somewhere is typing and looking for your name on Google Like it or not, your whole life goes at the speed of light ahead of that person who's looking for your name on Google to find out information about you. That information can help you take … Read more

online reputation / blog guillem recolons

Differences between personal brand, reputation and online reputation

I've wanted to talk to you about online reputation and its reputation relationship for a long time. “Real” and the personal brand. Everything is opinionable, there's no exact science about this, but I hope to help you understand something important: personal brand, reputation and online reputation are different things. Online reputation can be ephemeral If our brand … Read more

reputación online dañada: el caso eric zarate

Digital reputation: Who wants a misogynistic and racist in their squad?

El caso de reputación digital del futbolista recién expulsado del Lleida FC no es el primero y desgraciadamente no será el último El fichaje Por simplificar, el Lleida FC, de la 2ª división B, ficha a Eric Zárate (20 Years) como nuevo delantero procedente del Albacete B de Tercera División. Zárate también ha jugado enRead more

Professionals seek 'personal branding'

Here we leave the article of María Paz López appeared last Thursday in La Vanguardia Strategies for employment in times of crisis Professionals seek 'personal branding' The method has two phases: self-analysis of strengths and how to communicate them to others | Digital identity is based on interaction and contacts; if you don't interact, No … Read more

Realidad aumentada y personal branding II

Retomando el anterior post sobre realidad aumentada del pasado 14 September, parece que se dan nuevas coincidencias entre la realidad aumentada y el desarrollo de marca personal. En el blog especializado en ARWildeyeshemos encontrado esta historieta adjunta que muestra un escenario en que nuestra huella digital será tan visible que no podremosRead more

¿Tienes un clon en la red?

¿Qué pasaría si al Googlearte encuentras personas con tu mismo nombre? Peor, y si alguno de ellos tiene una pésima reputación, ¿qué harás? Si te ha pasado esto, necesitas con urgencia un programa de reputación online. No hay mucho más que decir. We're waiting for you. [polldaddy poll=3187578] 9T59UE5FRCMN